[Beijing] Breakfast with WPP CEO Sir Martin Sorrell- Global Trends in Marketing and Communication



On Wednesday 26th July we invite all British Chamber members to a breakfast with Sir Martin Sorrell CEO of WPP, to share his perspective on today’s global advertising and marketing landscape, trends shaping the industry and the influence of China’s going global policy on the rest of the world.

The event will have a Q&A session with Sir Martin Sorrell, CEO and architect of WPP, the world’s largest advertising and communications group with over 205,000 employees in 3,000 offices in 112 countries around the world.

7.30am – 8:00am Registration & Networking
8:00am – 8:05am Opening Introduction by the British Chamber of Commerce
8:05am – 8:45am Presentation by Sir Martin Sorrell with Q&A
8:45am – 9:30am Networking

About WPP
WPP is the world’s largest communications services group with billings of US$74 billion and revenues of over US$19 billion. Through its operating companies, the Group provides a comprehensive range of advertising and marketing services including advertising & media investment management; data investment management; public relations & public affairs; branding & identity; healthcare communications; digital, eCommerce and shopper marketing and specialist communications. The company employs over 205,000 people (including associates and investments) in over 3,000 offices across 112 countries. For more information, visit www.wpp.com.

WPP was named Holding Company of the Year at the 2017 Cannes Lions International Festival of Creativity for the seventh year running. WPP was also named, for the sixth consecutive year, the World’s Most Effective Holding Company in the 2017 Effie Effectiveness Index, which recognizes the effectiveness of marketing communications. In 2017 WPP was recognised by Warc 100 as the World’s Top Holding Company (third year running).

WPP是全球最大的传播服务集团,营业额达740亿美元,收入超过190亿美元。通过旗下的运营公司,WPP提供全方位的广告和市场营销服务。服务内容包括:广告与媒体投资管理数据投资管理公共关系与公共事务品牌塑造与视觉识别医疗保健传播数字营销电子商务与购物者营销专家整合传播。 WPP112个国家设有3000多个办公室,超过205,000名员工(包括联营和投资)。了解更多信息,请访问www.wpp.com

WPP被戛纳国际创意节评为2017年度最佳控股公司(连续第七年获此殊荣)。同时,WPP也被艾菲实效排行榜评为2017年度全球最具实效控股公司(连续第六年获此殊荣),艾菲实效排行榜旨在表彰在营销传播方面取得卓著成效的企业。2017年,WPPWarc 100评为全球最佳控股公司(连续第三年获此殊荣)。


Sir Martin Sorrell founded WPP, the world’s largest advertising and marketing services group in 1985 and has been chief executive throughout.

WPP companies, which include some of the most eminent agencies in the business, provide clients with advertising, media investment management, data investment management, public relations and public affairs, branding and identity, healthcare communications, digital, eCommerce and shopper marketing and specialist communications services.

Collectively, WPP employs over 205,000 people (including associates and investments) in over 3,000 offices in 112 countries. The Group’s worldwide companies include J Walter Thompson, Ogilvy & Mather, Y&R, Grey, Mindshare, MEC, MediaCom, Kantar, Wunderman, Burson-Marsteller, Hill+Knowlton Strategies, Landor, Brand Union, Fitch, The Partners, AKQA, WPP Digital and WPP Health & Wellness. Clients include 360 of the Fortune Global 500, all 30 of the Dow Jones 30 and 78 of the NASDAQ 100. In 2016, WPP had revenues of over $19 billion and billings of $74 billion.

Sir Martin actively supports the advancement of international business schools – advising Harvard, IESE, the Indian School of Business, the China Europe International Business School and Fundação Dom Cabral Business School in Brazil.

He has been publicly recognised with a number of awards including the Harvard Business School Alumni Achievement Award. In the Time 100 “Builders & Titans” he was voted one of the world’s most influential figures in business. In October 2016, Sir Martin was ranked Britain’s best-performing CEO and was named the second best-performing CEO in the world by Harvard Business Review. In May 2017 he was elected to an Honorary Fellowship of Christ’s College Cambridge in recognition of outstanding achievement in the field of commerce.

Sir Martin contributes to many important organisations and charities. He is on the Executive Committee of the World Economic Forum International Business Council (having been chairman from 2010-2012) and a member of the Business Council in the US. He is a member of the corporate Advisory Group of the Tate Gallery and on the International Advisory Board of The Russian Museum in St. Petersburg. In 2010 he was appointed to the Board of Directors of the Bloomberg Family Foundation. He is a member of the Advisory Board of Stanhope Capital and Bowmark Capital Group. He is chairman of IBAC London, IBAC Rome and IBAC Jerusalem.


WPP在112个国家设有3,000多个办公室,拥有205,000多名员工(包括联营企业)。旗下全球范围运营的公司包括智威汤逊、奥美、扬•罗必凯、葛瑞、传立、尚扬、竞立、凯度、伟门、博雅、伟达、朗涛、扬特品牌同盟、Fitch、The Partners、AKQA、WPP Digital和WPP Health & Wellness。客户包括财富世界500强中的360家公司、全部道琼斯30强企业、纳斯达克100强中的78家企业。2016年,WPP营收超过190亿美元,营业额为740亿美元。

苏铭天爵士大力支持国际商学院的发展,为哈佛商学院、西班牙IESE商学院、印度商学院、中欧国际商学院以及巴西Fundação Dom Cabral商学院等院校提供咨询。苏铭天爵士曾获得包括哈佛商学院校友成就奖在内的多项殊荣。在《时代》杂志百大人物“建设者与巨人”评选中,他当选为全球最具影响力的商界人物之一。2016年10月苏铭天爵士在《哈佛商业评论》发布的全球最佳CEO排名中荣膺英国最佳CEO,同时位列全球最佳CEO第二名。2017年5月,因在商业领域取得的突出成就当选剑桥大学基督学院荣誉院士。

苏铭天爵士服务于许多重要组织和慈善机构。苏铭天爵士是世界经济论坛国际工商理事会的执行委员会成员(于2010年至2012年期间担任会长),美国工商理事会成员,英国泰特美术馆的企业顾问小组成员,以及圣彼得堡俄罗斯博物馆的国际顾问委员会成员。2010年,苏铭天爵士被任命为Bloomberg Family Foundation(布隆伯格家庭基金会)的董事会成员。苏铭天爵士还是Stanhope Capital(斯坦和普家庭财经集团)和Bowmark Capital Group的顾问委员会成员。苏铭天爵士还同时担任IBAC伦敦,IBAC罗马和IBAC耶路撒冷的主席。

** No-show Policy: Please note you must cancel your reservation by email to Steven Lynch 24 hours in advance. No-shows without prior notification will be charged a no-show fee.

Event Details

Start date: 2017-07-26

Start time: 07:30

End time: 09:30

Venue: Rosewood Beijing

Directions: Jing Guang Centre, Hujialou, Chaoyang District, Beijing 100020, China

Email: Steven.Lynch@cbbc.org.cn

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