Market Development Manager (Outbound/ International Markets)

2021, August 3
Market Development Manager (Outbound/ International Markets) 3rd August 2021

Location: Shanghai or Beijing

Chinese and foreign candidates are welcome to apply


Dragon Trail is looking to hire an experienced business developer for its Commercial Team, based in either Beijing or Shanghai.


The Market Development Manager (Outbound/ International Markets) will primarily work with the Chief Commercial Officer and Director of International Markets to develop business with international travel and lifestyle brands, international education organizations and other export sectors seeking to develop the Chinese market and other key markets.

Both Chinese and foreign candidates are welcome to apply. The candidate must have excellent oral and written English language skills.

Separately, we are currently hiring a second Market Development Manager for Chinese candidates only.


Key Responsibilities:

  1. Perform market research, develop, negotiate, and close deals
  2. Identify potential clients and the decision makers within the client organization and build relationships into sales opportunities
  3. Develop new markets (regional, industry verticals etc)
  4. Retain and grow existing accounts by presenting new solutions and services to clients
  5. Create tailor-made professional and effective proposals and pitches
  6. Attend industry functions, such as events and conferences to source qualified leads improve the Company’s visibility in the industry
  7. Using your knowledge of the market and competitors, identify and develop the Company’s unique selling propositions and differentiators


Essential Experience/ Skills:

  1. Minimum of 3 years of relevant work experience in business development/sales
  2. Experience in digital marketing and/or travel a big plus
  3. Demonstrated skills, knowledge and experience in the creation and execution of professional proposals and presentations
  4. Ability to create clear, logical and customized quotations
  5. Entrepreneurial spirit with the ability to work independently and build networks across the industry
  6. Ability to quickly develop new commercial relationships and earn trust
  7. Multicultural work experience preferred, especially in China
  8. Excellent English language skills required
  9. Excellent knowledge of Microsoft Word, PowerPoint and Excel


Please send your resume and cover letter to


About Dragon Trail

Dragon Trail International is a marketing solutions company with our roots in China and extensive experience in the global travel and MICE industries. We create digital solutions to propel your expansion into new markets, connecting you with new customers and partners. With more than a decade of experience, our international team of digital solutions and marketing specialists helps leading brands around the world to become more globally connected and competitive.


Founded in 2009 by travel and tech industry veterans, we develop customized solutions to do business with China and expand beyond it, delivering the efficiency and scale companies need to compete across borders and in the world’s most valuable consumer market.


Our services and solutions include:

  • Consumer marketing: social media; influencer marketing; content & creative; video; web & mobile development; digital advertising
  • B2B marketing: online training and sales enablement; content & creative; CRM
  • Digital events: in-house event platform; event design & delivery; event marketing, sales support and recruitment
  • Research & strategy: consumer survey; omnibus survey; focus groups; travel trade intelligence; customized strategy development

Sectors we serve:

  • Travel, tourism and MICE
  • Education
  • Export and trade promotion
  • Consumer and lifestyle

Our diverse team comes from China, the UK, Israel, Australia, Spain and the USA. We are headquartered in Beijing, with offices in Shanghai, Xi’an and London.

Visit our website at to find out more.


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