Marketing Intern Job Description
Position: Marketing Intern
Location: Beijing, China
Company: Taozi Tree Yoga
Description:
Are you passionate about yoga and eager to contribute to a thriving yoga and wellness community? Taozi Tree Yoga, an award-winning yoga studio in the heart of the city, is seeking a Marketing Intern to join our dynamic team. As a Marketing Intern, you will play a key role in spearheading our community building strategy and executing marketing initiatives.
Join Our Vibrant International Community:
Be part of a warm, friendly, and exciting international community at Taozi Tree Yoga. Collaborate with like-minded individuals, share experiences, and contribute to a global network of wellness enthusiasts. Embrace a dynamic and inclusive environment that values personal and professional growth.
Responsibilities:
- Support Taozi’s community building strategy and execution.
- Increase the number of online followers and active users through engaging content and distribution on all key social media platforms.
- Create visual elements for social media posts, content marketing, and other marketing purposes.
- Build and maintain relationships with Taozi Tree Yoga’s most loyal students and key clients.
- Maintain Taozi’s current social media platforms and support development of our social media strategy aimed at the Chinese wellness community in Beijing and beyond.
- Assist in the creation of social media content and videos according to the marketing/event plan.
- Build relationships with media partners, community partners, and KOLs to increase reach.
- Ensure consistency of the brand’s heartfelt and authentic personal identity across all Chinese online platforms.
- Work collaboratively with Taozi team and teachers to promote and execute impactful Online to Offline (O2O) events.
- Take photos and videos at events for future marketing purposes, including editing and sharing with the community.
- Assist in O2O event delivery from conceptualization to execution.
- Grow relationships with event partners and sponsors.
Requirements:
- Friendly, confident, and effective communicator (English and Chinese).
- Outgoing personality; a passion for yoga is a must.
- Taozi Tree Yoga attitude, ability to work independently.
- Basic knowledge of or willingness to learn Canva.
- Video editing skills (on mobile with APP will be enough).
- Experience with Chinese social media tools.
- Holds a University Degree or equivalent.
Rewards:
- Access to unlimited Taozi Tree Yoga events.
- Access to unlimited Taozi Tree Yoga studio classes.
- Free Taozi Tree Yoga Academy trainings/workshops.
- Opportunity for Taozi Tree Yoga 200 HR Yoga Teacher Training (for those committed long-term).
- More options open for discussion; let us hear your ideas!
About Taozi Tree Yoga:
Taozi Tree Yoga is growing a vibrant international yoga and wellness community in the heart of Beijing. Our studio in Sanlitun is a sanctuary where individuals of all ages and backgrounds come together to explore the profound benefits of yoga and holistic wellness practices.
Our Philosophy:
At the core of Taozi Tree Yoga is a philosophy rooted in balance, growth, and harmony. We embrace the Taoist principle of the Taozi tree, symbolizing resilience, flexibility, and the interconnectedness of all living things. Our classes are designed to cater to practitioners of all levels, promoting physical well-being, mental clarity, and spiritual alignment.
What Sets Us Apart:
International Community: Join a diverse and welcoming international community that values inclusivity and collaboration. At Taozi Tree Yoga, we celebrate the richness that different cultures bring to our shared journey of wellness.
Warm and Friendly Atmosphere: Experience the warmth and friendliness that defines our studio. Our space is designed to be a haven where everyone feels welcomed, supported, and encouraged in their yoga practice.
Exciting Events and Workshops: Beyond our regular classes, we host exciting events and workshops, fostering a sense of excitement and continual growth within our community.
Our Offerings:
Yoga Classes: From beginner-friendly sessions to advanced practices, our diverse range of yoga classes caters to every individual’s unique needs and preferences.
Holistic Wellness: Explore a holistic approach to well-being through workshops, seminars, and training that encompass physical fitness, mental health, and spiritual nourishment.
International Connections: Connect with like-minded individuals from around the world through our international events, creating bonds that extend beyond the studio walls.
The Seeds We Water Are the Seeds That Grow!
To apply, please send your CV to theresa@taozitreeyoga.com